Removing the "Elgg" Reference?

Is there anyway I can remove the Elgg references for on social networking for my users, such as the Elgg logo, the bottom footer reference to Elgg, etc in the Admin Cpanel?

This is the reason why I might not use Elgg as a platform for my most serious social community because I want my social networking site to feel more like a uniuqe individual brand.

I appreciate any help.

Thanks.